Self Help : The Love Edition

I'm no stranger to self help books. Hey, I could use some fixin'! But I am COMPLETELY opposed to the female targeted, "how to find love and keep it" self help books. The covers are generally attractive and of course very girly -which immediately catches my attention, but they usually lack substance and aren't very commanding or engaging. I tend to wonder if that's intentional or do book designers really feel women looking for relationship-esque self help books also lack substance and aren't engaging people. Hmmm just a thought!