Wednesday, April 11, 2012

Rodrigo Coral


Rodrigo Corral has designed covers for Pulitzer Prize winning author Junot Díaz and bestselling authors Chuck Palahniuk and John Green, among many others. He also designed the New York Times bestselling books Decoded by Jay-Z and Influence by Mary-Kate Olsen and Ashley Olsen.

I read an article this week where Rodrigo was interviewed. When you think about all the book covers Rodrigo has designed (let alone celebrity authors like Jay-Z, Olsen twins, etc.) you wonder what the relationship is like between book designer and author?

Rodrigo says he "doesn’t have much, if any, contact with the authors." He says that messages are transferred through the publisher but there is never a dialogue with the author during a cover design.

When Rodrigo designed the book for Mary-Kate and Ashley Olsen he did work with them directly, but according to Rodrigo, “that book was about them, so the contribution required was altogether different.” 

Interesting how that process works.