Wednesday, May 27, 2015

Re: The Wild West of Book Design

It's interesting to note that the slab-serif fonts that were popular in ‘western’ style art and most notably WANTED posters were actually developed and introduced by Vincent Figgins in the early 1800s following Napoleon’s campaign in Egypt. Napoleon popularized the fonts by using them in most of the promotional materials he sent from Egypt. It’s why they’re sometimes call Egyptian fonts. A modern equivalent to the western style would probably be the posters in typewriter typefaces or in Playbills.